Monday, April 18, 2016

[New Resource] Download the AdSense Guide to Audience Engagement


Research shows that �29% of smartphone users will immediately switch to another site or app if it doesn�t satisfy their needs.

In a world where people are making split decisions about what to consume, it�s increasingly challenging but critical for publishers to figure out how to effectively engage their audiences on their sites. To help lay the foundation to a winning engagement strategy, we�ve created the AdSense Guide to Audience Engagement.

This guide help you drive toward your goals for growing your site � from defining your brand voice to tips to make your site�s content easy to consume. Don�t waste another moment developing web pages that leave you with little opportunity to engage with your audience. Download the AdSense Guide to Audience Engagement here.

In this guide, you�ll learn:

  • How to help your audience become familiar with your brand
  • Best practices to design delightful user journeys
  • How to develop content that resonates with your audience
  • Ways to make your content easy to consume
  • Why you should share the love with other sites by referring to good sources



Check out the guide and share your feedback with us on Google+ and Twitter using #AdSenseGuide. We�d love to hear what you think. 




Posted by Jay Castro
from the AdSense team

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